Marketing for Indian Takeaways in the UK
Manto Marketing is a UK digital marketing agency that works exclusively with independent restaurants and takeaways, including Indian, Pakistani and Bangladeshi kitchens. The work is local SEO, Google Business Profile, Google and Meta ads, websites and AI search visibility, on flat monthly packages from £399 with no setup fee and no contract.
From £399 / month — included in our flat monthly packages. No setup fee, no contract.
Same agency. A different playbook.
Your week is two nights long
Friday and Saturday can carry over half the week's covers. Ad budget spread evenly across seven days quietly wastes most of itself — we weight spend into the hours people actually order, and pull back on the dead ones.
People search the dish, not the cuisine
Locals search biryani, karahi, balti, chaat and paneer far more than they search Indian takeaway. Those dish-level searches have almost no competition and convert hard, but only if the dish exists as readable text on your site rather than inside a PDF menu.
Delivery apps are your biggest competitor, not the shop next door
For most Indian takeaways the real leak is 25 to 31 percent of gross going to the apps. The job is to make direct ordering the obvious choice for the regulars you already have, not to chase strangers.
Regional cuisine is a ranking advantage nobody uses
Punjabi, Hyderabadi, Bengali, Sylheti and South Indian are all searched by name and almost never claimed by a takeaway website. Saying precisely what you cook wins searches that a generic curry house page cannot.
What the work actually is
- Google Business Profile rebuilt around your real menu — dishes, halal status, delivery radius and collection times filled in, not left blank
- Dish-level pages and menu text a search engine can actually read, replacing the PDF
- Google Ads weighted to your delivery postcodes and your peak hours, reported in four lines a week
- AI search visibility so ChatGPT, Gemini and Perplexity name you when someone asks for the best curry or biryani in your area
- A direct-ordering path that gives regulars a reason to skip the app
- Review generation at the counter and every review answered, in your voice
Common questions
No — we work with independent restaurants and takeaways of every cuisine. But we run a different playbook for each, and this page is the Indian, Pakistani and Bangladeshi one. We do not take on dentists, estate agents or anything outside food.
Book your free 15-minute audit. We'll show you exactly how to get more orders.
In English, العربية, اردو, فارسی, پښتو, বাংলা, हिन्दी or Türkçe. Whichever feels easier.